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논문 기본 정보
- 자료유형
- 학술저널
- 저자정보
- 발행연도
- 2021.6
- 수록면
- 35 - 60 (26page)
- DOI
- 10.14431/aw.2021.6.37.2.35
이용수
초록· 키워드
오류제보하기
Despite being known as a society with a high level of entrepreneurial activity, studies on female entrepreneurs in Singapore are sparse, and the proportion of women partaking in entrepreneurship remains low. As studies have shown, the socially constructed image of female entrepreneurs has the effect of either encouraging or impeding women’s entrepreneurial activities. This article explores the public image of female entrepreneurs and their changing status by tracing their media representation in Singapore’s major newspapers from the early 1980s to recently. Using content analysis from two major newspapers, we analyze how female entrepreneurs are constructed in the media and the changing discourse over time. We find that the discourse on female entrepreneurship presents persistent gender stereotypes centering on a few role models. These discourses show an embodiment of Singapore’s nationhood to encourage entrepreneurship through incorporating women’s roles at both the national economic and the domestic level to further the nation’s economic development. In recent years, while more young women entrepreneurs have emerged, their gender is seldom clearly identified in the news media unless they also embrace their roles as homemakers and child bearers. Our findings suggest that despite the government’s promotion of entrepreneurship to encourage women’s participation, the public image of a successful female entrepreneur has always been one that could contribute both to economic production and to homemaking and childbearing to further the nation. This image may subject women to the constant pressure of multiple role conflicts and also conceal alternative images of women entrepreneurs who depart from conventional stereotypes.
목차
Abstract
Introduction
Female Entrepreneurs as a Social Construction
Female Entrepreneurs in Singapore
Method and Data
Women Entrepreneurs as Steel Magnolias
Women Entrepreneurs as Wives and Mothers
The Rise of Mumpreneurs
Young Single Women as the Genderless Other
Conclusion
References
참고문헌 (75)
참고문헌 신청
Achtenhagen, L / 2007 / Handbook of qualitative methods in entrepreneurship research / Edward Elgar Publishing :193~251
Achtenhagen, L / 2011 / Surfing on the ironing board: The representation of women’s entrepreneurship in German newspapers / Entrepreneurship &Regional Development 2(9?10):763~786
Acker, J / 1990 / Hierarchies, jobs, bodies : A theory of gendered organizations / Gender & Society 4(2):139~158
Ahl, H / 2002 / Casting the other: The production and maintenance of inequalities in work organizations / Routledge :52~67
Ahl, H / 2006 / Why research on women entrepreneurs needs new directions / Entrepreneurship and Practice 30(5):595~621
Achtenhagen, L / 2011 / Surfing on the ironing board: The representation of women’s entrepreneurship in German newspapers / Entrepreneurship &Regional Development 2(9?10):763~786
Acker, J / 1990 / Hierarchies, jobs, bodies : A theory of gendered organizations / Gender & Society 4(2):139~158
Ahl, H / 2002 / Casting the other: The production and maintenance of inequalities in work organizations / Routledge :52~67
Ahl, H / 2006 / Why research on women entrepreneurs needs new directions / Entrepreneurship and Practice 30(5):595~621
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